I've always said here in this blog that it's quite easy to gain popularity online. Internet success-stories are becoming pretty common nowadays, mostly because it's getting easier and easier to show yourself online. This also attracts more attention-starved people. The best way to get the attention of others is to do something completely fresh, uncommon and funny.
One of the first Internet superstars was The Numa-Numa Guy. He took a then popular club hit and recorded a video of himself lipsyncing the whole song using among others lot's of weird and funny looking facial impressions. Being hilarious and uncommon simultaneously guaranteed success. I'm actually quite sure that this wasn't his intention at all.
Some of these stars become commercial successes, too. A comedy group from New York called Derrick Comedy uploaded a few of their sketches onto Youtube. After having a few million views there they started getting requests from people willing to pay for their sketches. In other words, the started making money of their hobby.
But last year we all got excited because of a bloke called Tay Zonday, whose song "Chocolate Rain" became one of the biggest Internet successes we've seen so far. Until now he has had already over 26 million views on Youtube alone. What made Tay so special was his exceptionally low voice and the humorous subtitles during his performance. Another remarkable thing was that after a while a number of celebrities made parodies of this newcomer (usually it's the other way around). It went even so far that he had an appearance in the popular show South Park. Tay also got numerous invites to different talkshows.
These are only a few examples among the many more. With the help of Yaika! and it's technical capabilities you too can became an Internet superstar and enjoy being a celebrity (even for a while).
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